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Archive for November, 2010



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Nicely cheeky t-shirt packaging from The Balletcats online store:


(via)

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The Satellite Collection is a series of digital prints that Jenny Odell made by collaging cut-out imagery from Google Satellite:

125 American Swimming Pools


195 Cargo Ships, Barges, Motorboats, Yachts, Tankers,
Cruise Ships, Riverboats, Sailboats and Hospital Ships
An Overpass in Iowa, Repeated
81 Square Miles of the Great Salt Lake
(each square represents exactly one square mile of the lake)

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Boom! It’s a social media one-two…

While the McCanns report in my last post looked at how people use social media and what it could mean for brands. This infographic examines the situation from the opposite position – how marketers are using social media:

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Universal McCann recently released their 5th Social WAVE report based on data from almost 40,000 internet users in 54 countries. The report focuses on the new avenues opened to brands by the growth in social media, shares insights on how brands can maximise their potential, and predicts the future of face of social.

It’s 72 slides and fairly data heavy, but it’s nicely broken down and worth digging into:

Contagious Magazine pulled out a few of the key points (if I can get someone else to do the heavy lifting, by god I will):

  • There are 1.5 billion visits to social networks, daily. Of those repsonding to the Wave survey, 61.4% have managed a profile in the past six months, a 10-point rise since Wave.4 in 2009
  • Almost half of respondents have accessed brand communities on social networks. The highest motivations for joining were ‘to learn’ (78.6%) and ‘to gain advance news on products’ (76.1%)
  • Of those who joined brand communities, 71% were more likely to purchase and 63% recommended others to join

(via)

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Asked to create business cards for The University Veterinary Hospital in Israel, Saatchi & Saatchi Tel Aviv came up with transparent cards that look like miniature x-ray sheets, using the hospital’s stock of animal x-ray footage. To further personalise them, each doctor is represented by an x-ray image that corresponds to their specialism or preferred animal.

Just goes to show how brilliant even the most apparently boring pieces of work can be, if given the chance.

I really really want a business card this awesome. Not that I ever really have a reason to hand them out…

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Tegan White has a beautiful collection of intricate illustrations and typography. The lettering in ‘The Person You Love’ piece is just amazing. I’d love to see the full alphabet in the style of the letters she’s used for ‘PERSON’:

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