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Archive for April, 2011

Gangsta lean

Romain Laurent has done a lot of ad agency work, generally specialising in retouched images like this one I’d previously posted without knowing who took it.

However, his personal portfolio contains some shots that, as far as I can tell, don’t contain any retouching, just great timing and framing. His leaning and bubble photo series are particularly good:

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Tim Pyrde is a Product Design Student at the University of Dundee, and DON-8r is his coin fueled robot designed to raise money for Dundee Science Centre.

DON-8r (pronounced “donator“) is a small, fund-raising robot that travels through public spaces relying upon coin donations from passers-by to keep it moving. Each donation not only helps to power DON-8r, but also goes directly towards supporting a chosen charity.

Inspired by the increasingly negative attitude that many people have towards on-the-street charity workers, DON-8r raises money through encouraging playful and empathetic support from strangers and passers-by.

The robot apocalypse won’t be glowing eyes and and tungsten skulls, it’ll be cutesy, cartoony and will crush us all:

(via)

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Pop top

Inside the mind of Hayao Miyazaki:

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I don’t care how much of a metaphor for the crushing pointlessness of existence it is, it’s eating my fucking car!

Monster ennui by John Brosio:

(via)

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An absloutely gorgeous video, created as a collaboration between the World Wildlife Fund, Ben Lee (the singer on the video) and the ad agency Leo Burnett, Space Chimp is meant to ‘carry a message for our planet’. I’m not really sold on the effectiveness of the message, but the execution is beautiful:

(On a related (and awesome) note, researching this post led to the discovery
that there is a Wikipedia category for ‘Famous Chimpanzees‘)

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I’ve written about medical-related games before, in particular the use of Epic Win as a potential adherence aid in kids (I love that hyperlink), but these simulations are less about entertainment and more about allowing professionals in life-or-death jobs to learn from the mistakes they can’t afford to make on the job:

Patient Rescue (TruSim)

This simulation game aims to train medical students by replicating the discomfort faced by ailing patients, so that they identify signs of patient distress before it’s too late.

By checking key indicators such as facial expression, breathing, circulation, pulse, temperature and medical history the player must diagnose the correct treatment and prevent the patient from deteriorating and dying.

Once the action’s over, a feedback screen shows the player where they made the correct decisions, what they missed and which decisions were incorrect and potentially dangerous.

Triage trainer (TruSim)

Set in the aftermath of a bomb blast on a busy London street, this first-person paramedic training tool demands you mark patients displaying various degrees of injury for urgency of treatment based on factors such as breathing, breeding, distress levels and pallour.

Trainees must follow set protocols to make their decision and are faced with highly realistic characters that react emotionally and physically to their injuries:

Re-mission

Re-mission is a 3rd-person shooter designed to help teenage cancer patients to stick to their prescribed treatments and giving them a sense of power and control over their disease, by attacking the cancer itself.

According to a 2008 study in Pediatrics, patients who played Re-mission for an hour a week were more likely to stick to their treatment programmes.

(once again, culled heavily from the pages
of Wired, this time the UK edition)

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Front and centre

The Economist has always been revered for its advertising, but its covers are also quite special (if sometimes a little over-dramatic). You might recognise the work of Noma Bar – the illustrator who created the Drug Wars cover below – from his work for IBM:

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