Archive for December, 2012
The thing I like most about this ad for Sudafed decongestant, is that they resisted the temptation to turn the woollen woman back into a real woman as Sudafed worked it’s magic. That may seem obvious, but in pharma and OTC marketing (where the offering is simply a return to normality) the tendency to hammer the analogy home often wins out.
Also, I do like the anatomical detail they managed to pack into wool. Very nice:
(Skip ahead to 30s to avoid the pre-roll countdown bit)
These posters for the Natural History Museum for the launch of the new Treasures exhibition in its Cadogan Gallery combine three different objects from the museum’s collection. A simple idea, beautifully art directed:
Seeing as today is the most common day for the tsunami of embarrassing Facebook photos and ill-advised Jager-bombs that is most office parties, here’s a great ad jingle for the morning after: